We Make Software
That Works

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Our Approach to Software

1

Simple Over Sexy

Design should not compromise usability. It's been said that good design is invisible.

2

Service Builds the Brand

Even a great product means nothing without exceptional support.

3

Be the Customer

The best software is often created by people solving their own problems.

4

Focus on the Core

Products with fewer, well-executed features beat bloated software every time.

5

Go Fund Yourself

Being funded by paying customers means focusing on what they actually want.

6

Upfront Pricing

No one wants to schedule a demo just to find out if they can afford something.

7

No Sales Gimmicks

"Value-based" pricing is just a tactic to charge the maximum someone will pay.

8

Easy Exits

Customers shouldn't be punished for leaving with tedious emails, calls or exit surveys.

Live Since '05

2005

Rails 1.0 was released.

A design agency out of North Carolina contracted us to build multiple content management systems.

2008

Financial markets collapsed worldwide.

We built a social networking site for a local bartering startup.

A martial arts franchise hired us to build a content management system for all of their schools.

2009

App stores became all the rage.

We built a local social networking site for businesses in collaboration with another startup in Knoxville.

2011

Steve Jobs is mourned the world over.

2013

Twitter became publicly traded.

We started building business intelligence dashboards.

2017

Tech stocks surpassed dot-com highs.

Mintbit gets a new logo.

2018

Elon Musk sent a car into space.

Panel, our all-in-one agency hosting system went live in July.

2019

John McAfee runs his campaign for President of the United States from a boat.

We started using Tailwind CSS for all of the new sites we built.

2020

The year that normalized working remotely.

We launched Sitechange, a helpdesk for agencies to manage website support.

2021

Bitcoin hit a record high of more than $68,000.

Mintbit gets a new office at the Northshore Village in Knoxville, TN.

Shipdeck, our internal bug/feature tracker was released publicly.

2025

From Our Blog
Top 7 Low/No-Code Platforms for Building an MVP

When it comes to choosing the best low-code or no-code tool for building your MVP (Minimum Viable Product), the decision...

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Why You Should Consider Using excluding Instead of where.not in ActiveRecord

In Ruby on Rails, ActiveRecord simplifies working with databases, and where.not is a common way to filter out records based...

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Exploring Ruby's Programming Paradigms

Ruby is known for its flexibility and simplicity, allowing developers to work with different programming paradigms, such as procedural, object-oriented,...

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